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Andrew Kinnear - Marketing Communications

  • Writer: Andrew Kinnear
    Andrew Kinnear
  • Nov 4, 2013
  • 2 min read

Andrew Kinnear is a Senior Marketer in Toronto with a history of digital and interactive strategy work. He has developed plans for some of the biggest brands in Canada and the U.S. Andrew has worked in marketing in Toronto and the GTA, for over ten years. He loves to innovate to help clients, employers, friends and colleagues to connect customers with the brands they love. In 2008, Andrew Kinnear was trained by former U.S. Vice President and Nobel laureate Al Gore to raise public awareness of the impact of climate change through speaking events and public forums. Since then, Andrew's been lucky to have the chance to speak in Canada and the United States about Social Media Marketing, Loyalty and Technology, and Sustainable Business practices. He's also spoken internationally about how social media and other digital marketing fits in various industry verticals.

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Andrew worked with LoyaltyOne, operators of the AIR MILES Reward Program  after they acquired a startup called Green Rewards. His expertise was shared in the eBusiness marketing group on projects like web development project planning, email marketing campaigns, and emerging social channels. Andrew helped to launch the Air Miles Community, and also started the Air Miles Twitter.  After LoyaltyOne, Andrew became an Emerging Technology Consultant to Sobeys Inc. on the national brand and product marketing team heading up emerging technology and social media strategy. In addition to creating the foundation for training, documentation, employee engagement and more, he also developed and launched the Sobeys Facebook Page, which has seen explosive growth since its launch. In mid-2010 Andrew briefly worked with MyThum Interactive, one of North America's leading mobile agencies, in a hybrid role, sharing past experience and subject matter expertise as well as developing new relationships with top tier Canadian and U.S. brands. Mythum was acquired by OLSON in 2011. Andrew Kinnear was a Senior Digital Strategist for Aimia Inc, formerly Groupe Aeroplan and Carlson Marketing. Aimia Inc is the world leader in loyalty marketing and delivers a full suite of services from Coalition and Proprietary loyalty program design and development to Loyalty Analytics and Strategy consulting.  More recently, Andrew managed Digital Strategy for JPMorgan Chase in Toronto as a contractor, working to build partner relationships, improving communications and Ux for the customer, as well as other strategic capabilities initiatives. Andrew Kinnear currently leads the Marketing Communications team for the Lottery business unit at OLG. His team is responsible for Retail Communications and publications and In-store Point-of-purchase materials development and production for Lottery's 10,000 retailers, as well as Web and Mobile content delivery, eCRM, and Social Media marketing for all categories and brands in Lottery.   He is also on the Board of Directors for Smile Theatre, a professional theatre company bringing musical productions to senior citizens in Ontario.  Andrew is a member of the CMA's Digital Marketing Council, representing thought leadership in the digital space in Canada. Andrew and his wife Claire live in Toronto. To contact Andrew Kinnear directly email: andrew@andrewkinnear.com To discuss speaking opportunities, visit the speaking engagement page

 
 
 

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