Most expensive domain names ever sold
- Andrew Kinnear
- Feb 11, 2009
- 2 min read
I've been selling some domain names lately, and as part of my research and interest in the industry, I found an interesting list of the top 10 most expensive domains ever sold (where a public record exists). I'm sure there were some shady backdoor deals for many more domains, but these ones made the headlines. 1# Sex.com: $14mil The most expensive domain sale of all the time. Currently, this domain redirects to another site. 2# Fund.com: $9,999,950 Sold in 2008. An elaborate mutual fund education and sales site. 3# Porn.com: $9.5mil Sold in 2007. Actually a porn website. 4# Business.com: $7.5mil Sold in 1999. A search engine specifically filled with sponsored links for business. I searched for 'chairs' and got all kinds of ridiculous things. 5# Diamonds.com: $7.5mil eCommerce site selling diamonds. This actually makes sense. 6# Beer.com: $7mil Other names like alcohol.com, wine.com, and vodka.com are also among the top sellers of all time. 7# Casino.com: $5.5mil Online Casino based in Gibralter (ahem...) where the tax and legal implications of an online casino are probably a little more flexible. 8# AsSeenOnTV.com: $5.1mil Sold in 2000. eCommerce site dedicated to selling all things TV related. You need a ShamWow or a Snuggie? This is the place. 9# Korea.com: $5mil The only domain in the Top 10 with a country name in it. This one is a tourist site for South Korea, also available in Engrish. 10# SEO.com: $5mil SEO is one of the most popular search terms in search engines today and as the name suggests, its a related website. How much a domain is worth, is entirely based on what someone is willing to pay for it. Back in 98, 99, and 2000, before the dotcom bubble burst, HAVING a dotcom was incredibly valuable. Now, as search has evolved, the dotcom is less valuable from an organic/type-in traffic value, and more from a marketing/name-recognition value. A friend of a friend sold a domain back in highschool to a large multinational and bought a house with the proceeds. He wasn't infringing any trademarks, but they REALLY, REALLY wanted the domain. At first, they tried to sue him for it, assuming some punk kid in the middle of Canada would just lie down for the man and be intimidated by their legal bullying, but his father was a lawyer, and they went to court for fun. (or so the story goes...) Settlement made the most sense for the big company.
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