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THE DAILY PULSE
SoLoMoDaCo - Say it with me.
Social Local Mobile Data Commerce. Your Social Graph + your Location with relevance + accessed via Smart phones or Tablets using apps or...
Mar 7, 20121 min read


How Apple will reach $1 Trillion.
Valued at around $500 Billion today, Apple certainly is doing well for itself. Lot's of iPads, iPods and iPhones continue to roll out of...
Feb 29, 20123 min read


Digital Loyalty Data for CPG
Lumping CPG companies together, across different categories, can blur a lot of what makes each category unique. The difference between...
Jan 20, 20123 min read


The Illogical nature of a gift card
You can't think of what to buy. You know you want to spend $50. You buy a gift card to a store you know they like. Perfect right? Nope. If you have to spend that money, either buy an actual gift with a gift receipt (like a gift card, except bigger) or give cash. Why? The gist of it is this: You're admitting failure. You're saying "I can't think of something meaningful, but I will have the gall to tell you where to spend my money". That's not a thoughtful gift, that
Dec 23, 20111 min read


Carbon Neutral Beef
It was an interesting idea. Take the cost of off-setting carbon emissions of a major GHG contributor (namely beef for all purposes) and...
Dec 22, 20111 min read


How ICANN and Registrars extort brands
If you haven't heard of the latest changes in the Top Level Domain world, it's time to start reading up. Recently, the .xxx TLD went...
Dec 19, 20112 min read


Identifying Twitter Spam
Twitter is a pretty neat invention. Like most great ideas though, as soon as there are lots of people in one place, some lazy marketer...
Dec 13, 20112 min read


The 4QR Project
A couple years ago I had the idea that QR codes could be slightly more useful if you could change the destination the code was already...
Nov 22, 20113 min read
Nov 17, 20111 min read


At least it didn't say...
...Not available for Google Apps users. It's a start.
Nov 17, 20111 min read


Siri for Jailbroken phones and ipods?
If Siri can run on a jailbroken iPhone 4 ( not the new 4S) or even an iPod Touch , then why would Apple not put it in the app store and...
Oct 31, 20111 min read


Game Mechanics you can use tomorrow
I work with a lot of very smart people. Among other things, they design and develop proprietary loyalty programs for some of the worlds...
Oct 28, 20113 min read


LinkedIn recommendations. Why wait?
In the past I've found that people typically only give recommendations working with someone, not they work with them. Why is that? ...
Oct 3, 20113 min read
Is the business 'White paper' dead?
From Wikipedia: A white paper is an authoritative report or guide that helps solve a problem. White papers are used to educate readers...
Aug 18, 20111 min read


Google Apps users: Second class citizens
Yay! Google Plus invites for everyone! --- oh, except you. You've invested your entire digital presence from blogging to email to...
Aug 10, 20112 min read


Technology ideas for meetings and events
I recently wrote a piece for Meetings & Incentive Travel magazine which has also been featured online. The gist of the article is to...
Jun 28, 20111 min read


5 things your business should be doing online
1. Listening I do a few things. I have google alerts set up to alert me of any mention of a variety of keywords that appear in the news,...
Jun 14, 20114 min read
Stealth Marketing - would it work?
I'm pretty sure I thought of this idea prior to seeing this preview. The problem is now, people may pick up on the idea...
Apr 14, 20111 min read


Google Web Fonts?
What do you think of it?
Apr 14, 20111 min read


Stealth Loyalty
I've been thinking about this concept of for a while. Normally, Loyalty is something one has towards a brand which results in things...
Apr 14, 20111 min read
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